I'm probably going to get lambasted for this, but lately out of desperation I've had to physically put my dog upside down in my lap and "cradle" him like a baby to make him calm down. I did it one day when my SO got out of the truck and there was a lady with a dog in the car beside us barking at him and the whining and barking loud enough to actually hurt my ears just would not stop. When he gets into that mode, nothing makes him stop. Not ignoring him, not giving him a command, not trying to correct him with a tug on the leash, not talking to him calmly, a treat distraction, nothing. I've never done this with any other dog I've owned, and I'm not a fan of alpha rolling, but I wouldn't call this alpha rolling really. I just put him on his back on my lap and said "enough!" and he stopped.
But you know what? It works. As soon as I put him upside down, he looks at me, his heartbeat slows down, his breathing slows down, and he relaxes. Today less than a minute after I put him in my lap like this because in 2 hours in the car he would NOT STOP WHINING he fell asleep in my arms and stayed like that for a good 30 minutes before he rolled over and went back to sleep on his stomach.
Am I horrible??